Si buri wese wifuza kuba umuhanga mu by’ubucuruzi. Mu by’ukuri, mu bijyanye no kwamamaza no kwita ku buzima muri iki gihe, akenshi bifatwa nk’akarusho kwambara ingofero y’inzobere. Ibi, wenda, ni kimwe mu bintu bituma imiti ya ECP igera mu gihe cyo kwibanda ku bintu by’umwihariko.
Kimwe n'andi mashami y'ubuvuzi, ubuganga bw'amaso muri iki gihe burimo kwerekeza kuri iyi gahunda yihariye, abantu benshi ku isoko babona nk'uburyo bwo gutandukanya ubuvuzi, uburyo bwo gufasha abarwayi mu buryo bwagutse ndetse n'icyerekezo gifitanye isano n'uko abaganga b'amaso bashishikajwe no kwita ku barwayi b'amaso, kuko urwego rw'ubuvuzi rwagutse.
“Ingengabihe y’ibanga akenshi iterwa n’itegeko ryo gutanga amafaranga. Muri make, itegeko ryo gutanga amafaranga ni uko buri muntu/umurwayi afite amafaranga runaka azakoresha buri mwaka mu buvuzi,” ibi ni ibyatangajwe na Mark Wright, OD, akaba n’umwanditsi w’umwuga wa Review of Optometric Business.
Yongeyeho ati: “Urugero rusanzwe rubaho mu ivuriro ku murwayi usanzwe afite amaso yumye ni uko bahabwa urutonde rw’abashaka kumuvura: kugura ibi bitonyanga by’amaso mu iduka ry’imiti, aka gapfukamunwa k’amaso kuri uru rubuga, n’ibindi. Ikibazo cy’ivuriro ni uburyo bwo gukoresha amafaranga menshi muri ayo mafaranga mu ivuriro.”
Muri iki kibazo, icyakwitabwaho ni iki: ese ibitonyanga by'amaso n'agapfukamunwa bishobora kugurwa mu ivuriro aho kugurwa umurwayi agomba kujya ahandi?
Hari kandi igitekerezo cyatanzwe n’abaganga b’amaso muri iki gihe ku kumenya ko muri iki gihe abarwayi bahinduye uburyo bakoresha amaso yabo, cyane cyane bitewe n’igihe cyo kwipimisha. Kubera iyo mpamvu, abaganga b’amaso, cyane cyane ababona abarwayi mu bitaro byigenga, basubije mu gutekereza cyane cyangwa bongeramo umwihariko kugira ngo basubize ku byifuzo by’abarwayi bihindagurika kandi byihariye muri iki gihe.
Iki gitekerezo, iyo gitekerejweho mu buryo bwagutse, nk'uko Wright abivuga, ni igikorwa rusange kigaragaza umurwayi ufite amaso yumye. Ese bakora ibirenze kumusuzuma gusa cyangwa bagakomeza no kumuvura? Itegeko ryo gutanga amafaranga rivuga ko iyo bishoboka bagomba kumuvura aho kubohereza ku muntu cyangwa ahandi hantu aho bazajya bakoresha ayo mafaranga y'inyongera bagiye gukoresha uko byagenda kose.
Yongeyeho ati: “Ushobora gukoresha iri hame kuri buri gikorwa cyose gitanga ubumenyi bwihariye.”
Mbere yuko imikorere ijya mu mwuga wihariye, ni ngombwa ko abashinzwe imikorere bashakisha kandi bagasesengura uburyo butandukanye bushobora kuboneka bwo guteza imbere imikorere. Akenshi, ahantu heza ho gutangirira ni ukubaza abandi bakozi bashinzwe imikorere myiza basanzwe bakora umushinga wihariye. Ikindi kandi, ni ukureba uko inganda zihagaze ubu, imiterere y'isoko n'intego z'umwuga n'iz'ubucuruzi kugira ngo hamenyekane uburyo bwiza bwo kuwukoresha.
Hari ikindi gitekerezo ku bijyanye no kwibanda ku buvuzi bwihariye, kandi ni uburyo bukora urwego rw’ubuvuzi bwihariye gusa. Wright yagize ati: “Aya akenshi ni amahitamo ku baganga bakuze badashaka kwita ku barwayi “bafite umugati mwinshi.” “Bashaka kwita ku bantu bakeneye ubwo buvuzi bwihariye gusa. Kuri ubu buryo, aho kugira ngo basuzume abarwayi benshi bahembwa make kugira ngo babone abarwayi bakeneye ubuvuzi bwo ku rwego rwo hejuru, bareka izindi mpuguke zikabakorera ibyo. Ubwo buryo bwo kwibanda ku buvuzi bwihariye gusa, niba bwaratanze igiciro cy’umusaruro wabo neza, bugomba kubyara inyungu nyinshi kandi bugatanga inyungu nyinshi kuruta ubuvuzi rusange mu gihe bukora gusa ku barwayi bashaka.”
Ariko, ubu buryo bwo gukora imyitozo, bushobora guteza ikibazo cy'uko imikorere myinshi itanga umwihariko idatanga ibiciro bikwiye ku bicuruzwa byabo, yongeyeho ati: “Ikosa rikunze kugaragara ni ugutanga igiciro gito cyane ku bicuruzwa byabo.”
Nubwo bimeze gutyo, hari n'impamvu y'abaganga bakiri bato basa n'aho bakunda kongeramo igitekerezo cy'ubuhanga mu buvuzi bwabo rusange, cyangwa se bagashyiraho ubuvuzi bwihariye. Iyi ni inzira abaganga b'amaso benshi bamaze imyaka myinshi bakurikiza. Abo baganga b'amaso bahitamo kwigira abahanga mu buvuzi babikora mu rwego rwo kwitandukanya no gutandukanya ubuvuzi bwabo.
Ariko, nk'uko bamwe mu baganga b'inzobere mu by'ubuvuzi (ODs) babibonye, kwibanda ku bintu byihariye si ibya buri wese. Wright yagize ati: “Nubwo kwibanda ku bintu byihariye ari ibintu bikurura abantu benshi, abenshi mu baganga b'inzobere mu by'ubuvuzi baracyari abantu basanzwe, bizera ko gukora ibintu byagutse aho kuba ibintu byimbitse ari ingamba zifatika zo kugera ku ntsinzi.”